Trance - metamorphosis from innocence to sin.

Origin & sensuality: Virgin Turkish rose
Transformation: A bath in spices and flowers
The forbidden essence: Absinthe & cistus absolute

Another reinvention is Trance. This fragrance is hypnotic, a rush for the senses, intense and ambiguous. Trance reflects the ambivalence of Berlin: modernity meets tradition, gender boundaries blur... like the transformation of innocence into sin.

Back in the days when Houdini seduced women with his magic tricks, there was already the fragrance Trance by J.F. Schwarzlose. Even today, the perfume still fascinates with its magical notes of Turkish rose, rose absolute and precious oud. An advertising poster from the early 1900s captures the magic of Houdini's tricks. Harry Houdini, who thrilled both men and women with his escapist tricks and the disappearance of animals such as elephants, was famous in America and England, but his most important market remained Germany. The Schwarzlose family, who marketed various perfume brands worldwide, dedicated the poster with their fragrance Trance to Houdini. The advertisement shows an enchanted woman who cannot resist the seductive scent. Max Schwarzlose, who launched the fragrance under his own name at the time, even called it the "lady's talisman".

Schwarzlose Parfum is a traditional perfume brand from Berlin that can look back on a long and fascinating history and has now found its rightful place in Belladonna's perfume department. Founded in 1856 by Joachim Friedrich Schwarzlose, the company quickly developed into one of the most respected perfume houses in Germany. Schwarzlose Parfum was known for its exquisite fragrances and the high quality of its products and enjoyed great popularity both in Berlin society and internationally.

The company specialized in the production of luxurious perfumes and won numerous awards for its creations. Schwarzlose Parfum was characterized by the use of high-quality and rare ingredients, which gave the fragrances a unique touch. Among the most famous fragrances were classics such as "1A-33", named after the license plate number of the first Berlin car.

After the Second World War, however, the brand disappeared from the scene until it was revived by a dedicated team in 2012. Under the direction of Lutz Herrmann and Tamas Tagscherer, Schwarzlose Parfum made an impressive comeback. The new collection combines traditional formulas with modern influences and draws on the brand's rich history to create timeless fragrances.

Today, Schwarzlose Parfum stands for a successful combination of tradition and innovation. The fragrances are inspired by the vibrant energy of Berlin and reflect the cosmopolitan spirit of the city. Each perfume tells its own story and invites the wearer to immerse themselves in the fascinating world of Schwarzlose. With a passion for craftsmanship and a dedication to perfection, Schwarzlose Parfum continues to set the standard in the world of luxury perfumery.